Small Businesses - Big Marketing

Yummy....

"Spam Fajitas: Serves 8, add extra salsa if desired"

Social Medial Marketing - Offline

Social Media Marketing is the new wild-wild west for online marketing efforts. The ability to demographically and geographically target potential customers in such an inexpensive and effective manner has never been greater.

Looking for female elementary school teachers in El Paso, TX over the age of 25? Yep - it's now possible.

Small businesses are doing better than corporations at leveraging the medium. Part of me wonders if it has anything to do with the cultural shift to 'buy local' versus through big box stores. Small businesses seem to understand that a conversation about their brand is inevitable - if they are active in social media sites they have the ability to participate in that conversation versus watching it happen.

Are you leveraging social media sites to grow your brand? If you're not - call us, we can help. If you are - remember online efforts should reach offline as well to be truly effective.

This made me smile:

PS - Big things are happening at SearchMarketMe. Look for an announcement soon...